Consumers are increasingly demanding a combination of quality, efficiency and speed, which means that outlets need to address the issue of a speedy service on many levels, not just through efficient staff training. After all, not all outlets can afford to invest endless time and resource in staff training, especially if it is the type of outlet regularly using casual staff or that may traditionally have a high staff turnover such as pubs.
Manufacturers systems managers are constantly working on developing and improving coffee machines to meet the evolving needs of the UK market. Douwe Egberts for example works very closely with their customers to ensure the right machines are installed to address an individual outlet’s needs. For example, outlets with a high turnover of staff, "community" pubs or those outlets serving traditional bar food that may have a really busy “rush” at lunch time, but then coffee sales may slow again towards the evening, a small bar-top machine such as the Cafitesse C60 is ideal.
Helen Cridge, Douwe Egberts customer marketing manager comments: “Traditionally pubs and hotels experience a high turnover of staff and will therefore need an equipment solution which needs little knowledge or skill to operate, yet delivers excellent quality. The Cafitesse C60 machine is perfect for these outlets, as not only is it operationally easy to use and maintain, but it dispenses a variety of espresso based coffee drinks using real milk at the touch of a button.
The Cafitesse C60 can deliver a high quality cappuccino in under 10 seconds and for as little as 20p per cup. The machine is also visually appealing, has a small footprint so it can sit neatly on the back of the bar and has the added advantage of advertising the fact coffee is sold in the pub or hotel.” The Cafitesse C60 not only meets the growing consumer demand for quality speciality drinks, but offers a user friendly solution and one which is cost effective and very fast.”
For further information or imagery, please contact Jenna Orme / Adam Craig
Storm Communication on 020 7240 2444, or email
jorme@stormcom.co.uk / adam@stormcom.co.uk